POSIC Digital/SEO Tools/Free Website SEO Audit

Free Website SEO Audit

Run a technical SEO audit on any website. See what search engines see when they crawl your pages.

SEO Tools / Website Audit

Free Website Audit

Complete technical audit in one click — Core Web Vitals, meta tags, schema markup, robots.txt, and sitemap.

Checks performance · meta tags · schema · robots.txt · sitemap

Powered by Google PageSpeed Insights · Results reflect a snapshot in time

What does a website audit check?

A website audit crawls a URL and checks the technical signals search engines use to understand and rank the page. That includes whether the title tag is present and an appropriate length, whether meta descriptions exist, whether Open Graph tags are set correctly for social sharing, what the page speed scores look like via Google PageSpeed Insights, whether JSON-LD structured data is valid, whether robots.txt is configured correctly, and whether the XML sitemap is accessible and well-formed.

Most sites have at least one issue across these checks. Common findings are missing meta descriptions, pages scoring below Google's Core Web Vitals thresholds on mobile, and structured data that exists but has errors disqualifying it from rich results.

When should you audit a site?

After any significant content change, after a site migration, and after a CMS or theme update are the most important times. Template changes introduce bulk errors quietly. A migration can break canonical tags or sitemap URLs in ways that take months to show up in traffic data.

For agencies managing several client sites, a monthly audit provides a reliable baseline. Issues caught early take minutes to fix. The same issues caught after three months have usually already affected rankings.

Common issues and what they mean

IssueWhat it isSEO impact
Missing meta descriptionNo description tag on the pageReduces click-through rate from search results
Title too longTitle tag over 60 charactersGets truncated in search results
No canonical tagPage has no canonical URL declarationCan cause duplicate content problems
Missing og:imageNo Open Graph image setSocial sharing previews use a random image or nothing
Poor Core Web VitalsLCP, INP, or CLS outside Google thresholdsNegative ranking factor, worse user experience
Invalid structured dataSchema markup with errorsDisqualifies page from rich results
Robots.txt blockingPage blocked in robots.txtCannot be indexed by search engines

Frequently asked questions

What does the Website Audit check?

The audit checks six areas: title and meta tags, page speed via Google PageSpeed Insights, JSON-LD structured data, robots.txt rules, XML sitemap structure, and keyword distribution. Each runs as a separate module. You see results from all of them in a single run.

Is this free?

Free, with no account required. There is no usage limit and no paid tier. Run audits on as many URLs as you need.

How is this different from Google Search Console?

Google Search Console reports on pages Google has already crawled and indexed. This tool checks what any URL looks like at the moment you run it, whether or not Google has crawled it. That makes it useful for new pages before they go live, staging environments, and URLs that Google has not yet discovered.

How often should I run a site audit?

After a site migration, after a CMS or template update, and after any significant content restructure. For actively managed sites, a monthly check catches issues before they compound. The most important time to run one is immediately after a redesign or platform change.

Can AI search tools like ChatGPT or Perplexity crawl pages that have technical SEO problems?

Technical issues affect AI crawlers the same way they affect search engine crawlers. A page blocked by robots.txt will not be crawled by GPTBot or ClaudeBot. A page missing structured data gives AI systems less to work with when deciding whether to cite it. Fixing SEO fundamentals improves AI search visibility alongside traditional search rankings.

Other SEO tools you might find useful
Meta tag checker
Inspect title, description, Open Graph, and Twitter cards.
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Page speed test
Core Web Vitals + render waterfall, no signup.
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Schema validator
Test JSON-LD against Google’s rich-result types.
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